THE EVENT shop for success
Friday—Private VIP Event
The event kicks off with a private VIP shopping party on Friday, October 5 from 7:00 – 10:30 pm. Atlanta designers and fashion boutiques will showcase their fall/winter lines and offer exclusive deals.
Emme, the iconic American Supermodel, television personality, author, and global advocate for positive image, will headline the 2012 Shop for Success VIP Event raising funds to support Dress for Success Atlanta. Joining Emme, is Atlanta’s own Fox 5 News anchor, Lisa Rayam, and Kelly Smith Beaty, Vice-President of Marketing and Communications for Dress for Success Worldwide will serve as Mistress of Ceremony. (Read More)
The evening includes a celebrity red carpet for photo opportunities, spirits from Little Black Dress Vodka and Sinless Cocktails, yummy bites , and the musical entertainment of DJ Blak Magic. Complimentary valet parking is provided for all attendees. Shop for Success will also boast a mystery gift bag and silent auction. VIP attendees can participate in a unique raffle with multiple offerings, and special grand prize drawings valued at over $2,000.
Shop for Success VIP party tickets are $100 per person. All proceeds from Shop for Success VIP ticket sales benefit Dress for Success Atlanta, a private, non-profit 501(c)(3) tax exempt organization.
Saturday—Free Admission
On Saturday, admission is free and open to everyone. Doors are open from 10:00 a.m. to 6:00 p.m. and the shopping event continues with all the boutiques and designers in our showcase. Plus, shoppers can also stop by the Style for Success Boutique. It is our very own luxury pop-up shop featuring brand-new, high-end fashion and accessories from some of Atlanta’s finest boutiques and some exquisite, only slightly worn, designer items for up to 90% off.
The Style for Success Boutique is being brought to Atlanta by style experts from Style for Hire, a national network of the personal stylists handpicked by company co-founder, Stacy London from TLC’s What Not To Wear. Style for Hire Stylists will be on hand to offer free, personalized style tips, wardrobe advice and offer tricks to help you translate the hottest Fall trends.
Guests can meet the designers in person, enjoy discounts on fall fashion must-haves and shop the Style for Success Boutique for unique finds and original ideas for how to accentuate your wardrobe.
All proceeds from the Style for Success Boutique benefit Dress for Success Atlanta, a private, non-profit 501(c)(3) tax exempt organization.
read moreTHE SHOPS designers and deals
Shop for Success is made up of a collection of unique designers and boutiques presenting their hottest looks for Fall! They have each made a generous donation to Dress for Success Atlanta and we are especially honored to present them at our shopping showcase. Enjoy their wonderful styles and pick up the latest must-have pieces to update your own wardrobe. Continue to shop these stores and designers all year long—they believe in the mission of Dress for Success Atlanta and deserve your shopping dollars!
Click each logo to find out more about our participating Designers and Boutiques–Check back often–More coming soon!
DIRECTIONS be there!
Complimentary Valet is provided to all VIP Event ticket holders. Front door access is available at the corner of Market Street and 19th Street.
Shop for Success is located in Atlantic Station at the former Fox Sports Grill
261 19th Street NW
Atlanta, GA 30363
Get Directions
THE HOSTS celebrity hosts
Emme
Emme, the supermodel, television personality, author, lecturer, creative director for her clothing lines, and nationally recognized women’s advocate for positive body image and self-esteem has a clear mission: to awaken the inner magnificence inherent in each of us.
It’s no wonder People magazine selected her twice as one of the “50 Most Beautiful People” and Ladies’ Home Journal chose her as one of the “Most Important Women in America” and one of the “Most Fascinating Women of the Year.” And the accolades don’t stop there: she was honored as a Glamour magazine “Woman of the Year” and as one of Biography magazine’s “25 Most Influential Women.”
Currently, Emme is the spokesperson for Kemin Health’s FloraGLO ®brand Lutein. May 2011, Emme joins the cast of Nora and Dalia Ephron’s off Broadway play LOVE, LOSS AND WHAT I WORE. Her newest business venture is www.EmmeNation.com; the revolutionary interactive resource forum for women to ignite a body+mind+spirit transformation of their own.
Emme brought her talent and sparkling personality to Fox as the host of the groundbreaking dating competition series, MORE TO LOVE, from Executive producer Mike Fleiss (The Bachelor and The Bachelorette). Emme burst onto the scene as the world’s first full- figured supermodel and, as host of E! Entertainment Television’s “Fashion Emergency”, she quickly became a popular icon not only in the United States, but around the globe.
Emme serves in more ways than one; she is the current past chair of the Ambassador’s Council of The National Eating Disorders Association (NEDA) and is on the advisory boards of Ophelia’s Place (Syracuse New York’s eating disorder resource) and Hearts of Gold (serving New York City’s underprivileged women and children). A tireless advocate, Emme has received numerous accolades and awards for her impact in the business arena as well as her tireless efforts in the not for profit world.
Lisa Rayam
Lisa Rayam joined FOX 5 Atlanta in 1994 as the FOX 5 News at Noon and FOX 5 News at 5 p.m. anchor.
Prior to her arrival at FOX 5, Lisa held several anchoring and reporting positions. In Florida, she worked at WESH-TV in Orlando and WINK-TV in Ft. Myers. Back in her native Arizona, she worked at KNAZ-TV in Flagstaff and KOOL-FM in Phoenix.
Lisa has won several awards for excellence in spot news reporting. The Emmy award winner anchored the first six hours of WAGA’s Olympic bombing coverage during the Centennial Games and the first four dramatic hours of the abortion clinic bombing in Birmingham.
Lisa is the member of several organizations including the National Academy of Television Arts and Sciences, Alpha Kappa Alpha Sorority and the National Association of Black Journalists.
A staunch supporter of Boys and Girls Clubs of America, Lisa has co-hosted the Annual Steak and Steak Dinner for several years. The evening honors members of Boys and Girls Clubs throughout metro Atlanta. Also, Lisa is an honorary board member of the James Jordan Scholarship Foundation. It awards 10 high school scholarships annually. Lisa shares in the excitement by hosting the event.
In addition to community service, Lisa enjoys singing. She performed the National Anthem for the Atlanta Falcons, and takes part in the annual fundraiser “Anchored in the Lord,” which features some of Atlanta’s news anchors. In May 2003, Lisa released and inspirational CD entitled “Just As I Am.” In 2004, she was voted Best New Artist at the Atlanta Gospel Choice awards. Lisa is also an inspirational speaker who travels the states, addressing various church and civic groups.
Lisa graduated from Arizona State University in Tempe, Arizona and lives in Atlanta with her husband and two children. She and her family sponsor two children in a South African orphanage, 12 year -old Nondumiso, a girl and 15 year-old Lindokuhle, a boy.
Kelly Smith Beaty
Kelly Beaty is the vice president of marketing and communications for Dress for Success Worldwide. Although living in New York now, she always has Atlanta close to her heart and her blog on HuffingtonPost.com this summer, Will the Real Black People of Atlanta Please Stand Up, has gone viral.
Prior to joining Dress for Success Worldwide, Kelly was a veteran public relations and communications strategist with a specialization in corporate social responsibility and crisis/reputation management. Named one of Atlanta’s “Power 30 Under 30,” Kelly began her career in Public Relations as an intern at Black Enterprise magazine in New York and has since worked for industry leading PR agencies with a client history that includes Fortune 500 CEOs, government officials, NGO leaders, celebrities and marquee brands.
Kelly was featured as a contestant in season 10 of Donald Trump’s The Apprentice and as a “celebrity model” during Spring 2011 New York fashion week. Dedicated to women’s issues, Kelly is an avid supporter of Living Water for Girls, a refuge and rehabilitation center for sexually exploited young girls, and regularly speaks to women’s groups and conferences nationwide.
Kelly received her B.A. in political science from Spelman College in Atlanta and holds a M.A. degree in public communication from The American University in Washington DC.
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